DataStory Brand + Animation

DataStory is a specialist growth marketing agency based in Queenstown, New Zealand. They are dedicated to helping companies gain and retain customers through customer-journey based marketing. With a proven methodology for growing revenue and improving marketing performance, they have successfully driven and converted hundreds of thousands of users, generating millions in revenue for clients.

Brink partnered with DataStory to develop a brand that effectively communicates their unique position at the nexus point where data and marketing converge. Through a series of collaborative workshops, we crafted a brand identity that captures the essence of this intersection, reflecting their expertise and innovative approach.

To enhance digital engagement, and further illustrate their position in the divide between data driven marketing and storytelling we also created an animated version of the brand. This helps to draw attention in digital use-cases such as websites and email signatures.

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